100 spalvų

“100 spalvų” (100 Colours) is a college coursework project developed for a real kindergarten brief. At the start, the client had no clear visual direction, so I created a playful, colourful identity concept that reflects children’s growth, curiosity and individuality.

The central symbol is a dandelion bud that gradually blooms into a colourful flower — a metaphor for a child growing up and discovering themselves. The identity is complemented by a friendly mascot designed as a playful companion and helper for the children.

Although the kindergarten chose a different design direction for the final implementation, this concept became a complete, standalone brand identity project.